CHICAGO — Sandwiches, Mexican items and hot dogs are currently the most popular entrees on c-store menus, while breaded sides and fruit are the most common sides in the channel.
Technomic’s MenuMonitor reports menu information from 32 U.S. retailers. The database tracks menu incidence, or number of menu items on c-store menus; the number of operators with a certain item on the menu; and operator penetration, or the percent of operators who have this item on the menu.
Entrees at C-Stores
Product category | Menu incidence | Operators offering | Operator penetration | Average price |
---|---|---|---|---|
Sandwiches and wraps | 998 | 31 | 96.8% | $4.79 |
Mexican | 199 | 29 | 90.6% | $3.02 |
Hot dogs | 107 | 30 | 93.7% | $2.00 |
Pizza | 107 | 18 | 56.2% | $5.46 |
Burgers | 90 | 22 | 68.7% | $3.54 |
Salad main dish | 80 | 18 | 56.2% | $5.41 |
Chicken dish | 75 | 20 | 62.5% | $4.17 |
Pork dish | 38 | 23 | 71.8% | $2.10 |
Combo plates | 26 | 17 | 53.1% | $3.33 |
Breakfast starch | 23 | 15 | 46.8% | $1.76 |
Pasta | 11 | 6 | 18.7% | $4.43 |
Other | 24 | N/A | N/A | N/A |
Total | 1,787 | 32 | 100% | $3.41 |
Source: Technomic Ignite menu data
Click here to review complete category sales data.
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