The State of Snacking 2022

Thus far, COVID and inflation “have not stopped the way consumers snack,” Sally Lyons Wyatt, executive vice president and practice leader for IRI.

Keeping all those moving parts straight is a growing challenge for retailers, says Kelley Gutierrez, category manager of center store at MAPCO Express, a chain of 300-plus stores based in Franklin, Tenn.

Wyatt says such “shelf sensitivities” are important—and tricky—to manage as consumers consider the value of shopping from both physical and virtual outlets.