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THE ABCS OF CBD

SOMETHING BIG HAPPENED IN DECEMBER 2018: Amid the agricultural subsidies and food-stamp advancements approved as part of the 2018 Farm Bill came the less reported legalization of hemp as a crop and ingredient. The change opens the door to a new assortment of cannabidiol (CBD) products that could leave a lucrative and long-lasting mark on the c-store channel. “With this bill, CBD will effectively be legal in all 50 states,” said Nik Modi, consumer analyst with RBC Capital Markets, New York, during a recent CSP webinar. “It’s going to be CBD mania in 2019, and this is going to be a growth category for some time to come.” Not so fast, say legal eagles, who point out there are a lot of regulatory decisions to be made before the flood gates open on CBD. In this report, CSP outlines the opportunity in CBD products and how they vary from their cannabis cousin.

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CBD CONSUMPTION PREFERENCES

CBD is the nonpsychoactive component of cannabis, meaning it doesn’t affect the user’s mental state, unlike tetrahydrocannabinol (THC), which is psychoactive and produces the “high” associated with marijuana. It has emerged as a wellness ingredient in products such as body oils, lotions, beverages, snacks and candy.

CBD By The Numbers

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