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LTO

Beverages

Maverik Coke Can Part of Adventure Sweepstakes

 By Chuck Ulie on Mar. 07, 2023

C-store chain to give away Mercedes-Benz cargo van, $20,000, more

Foodservice

Steal This Idea: Offer Fish During Lent

 By Chuck Ulie on Feb. 23, 2023

TXB rolls out limited-time taco offer straight from the sea

Beverages

Coca-Cola ‘Moves’ Latest LTO

By Steve Holtz on Feb. 17, 2023

New flavor 'brings to life the transformational power of music'

Snacks & Candy

Hershey’s Releases 6 Easter Confections

By Steve Dwyer on Feb. 14, 2023

LTOs include familiar favorites in new festive packaging

Foodservice

Heart-Shaped Promotions Focused Squarely on Valentine’s Day

By Chuck Ulie on Feb. 08, 2023

Doughnut, ice cream and more in limited-time offers

Snacks & Candy

M&M’s ‘Indefinitely’ Discards Mascots, Adds Maya Rudolph as New Spokesperson

By Rachel Gignac on Jan. 24, 2023

Mars brand makes change after negatively received attempts to be inclusive

Foodservice

New 7-Eleven Sugar-Free Slurpee Combines Blueberry, Hibiscus

By Chuck Ulie on Jan. 17, 2023

Limited-time offer features Vitaminwater Zero Sugar Look

Foodservice

Steal This Idea: Create Quirky Clothing to Promote Products

By Chuck Ulie on Dec. 22, 2022

Hot Pockets selling shorts with insulated pocket to store its sandwiches

Snacks & Candy

Frito-Lay Reveals Holiday LTOs

By Rachel Gignac on Dec. 13, 2022

Sweet & Salty Dipped Clusters make their debut

Beverages

Peppermint Is the New CBD Flavor From Aprch Beverage Co.

By Chuck Ulie on Dec. 12, 2022

Limited-time-only sparkling water has no caffeine, calories nor sugar

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