packaged beverages

Beverages

IRI’s Top 10 C-Store Product Pacesetters of 2018

Beverage brands claimed 8 of the spots

General Merchandise/HBC

IRI Names 2018 New Product Pacesetters

Smaller brands—those with annual revenues of less than $1 billion—dominated this year’s list

First additions to cola line made with real fruit juice

Adrenaline Shoc targets active fitness enthusiasts

Manufacturers looking to drive sales, send a message or both

Bang files trademark infringement lawsuit against Monster Beverage Corp.

New look to debut in time for summer consumption

Adds to ‘Rockin’ line of RTD beverages

Claims false advertising, seeks to ‘set the record straight’

Retailer first to offer Green Apple drink with promotional giveaway

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