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seasonal

Snacks & Candy

Jelly Beans Fuel Ferrara's 'High-Priority Moment'

Candy maker sees 'unprecedented' growth in nonchocolate category this Easter

Snacks & Candy

Chocolate Eggs: Do Americans Prefer Filled, Solid or Hollow?

Any way they like them, consumers will shell out more for Easter candy, says NCA

NRF expects Easter spending to set 13-year survey high

St. Patrick's Day spending: low on gifts, high on food, beverages

Millennials plan to outspend older American on Valentine’s Day

Many will even buy it for themselves

But is merchandising seasonal-candy early a risky practice? Do you risk driving holiday-weary consumers away? As with most things retail, the answer’s in the numbers.

Offering five limited-edition snack cakes

NCA identifies what drove candy growth faster than 184 other categories in store

Childhood memories can make for memorable sales, spawn line extensions

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