NEW YORK — CBD accounts for three of the 41 categories in the 2021 Product of the Year Awards.
Selected by 40,000 shoppers in a national survey by consumer research company Kantar, each winning product won for being the most innovative in its category.
“For all the obvious reasons, shoppers are spending less time in the supermarket than ever, but still crave new and innovative products to light up these difficult times,” said Mike Nolan, global CEO of Product of the Year management.
What makes Product of the Year so trusted, Nolan said, is its unique process, which gives shoppers the confidence that each product with its red logo is backed by 40,000 Americans.
Consumer shopping behavior has rapidly shifted in the past year, and these annual awards provide a resource to guide consumers to the best new products on the market.
For more than 30 years globally and 13 years in the United States, Product of the Year has championed brands by awarding its red seal to products that demonstrate innovation in their function, design, packaging or ingredients. This year’s winning products reflect the trends and categories that everyday shoppers care about most as they spend more time at home.
Click through for a closer look at the three award winners …