Company News

Foxtrot Promotes Liz Williams to CEO, Mike LaVitola to Chairman

New chief executive will oversee retailer’s growth in current, new markets
Liz Wlliams Foxtrot
Photograph courtesy of Foxtrot

Foxtrot, a hybrid convenience-store, cafe and delivery market, has promoted Liz Williams as its new CEO, effective immediately, elevating co-founder Mike LaVitola to chairman.

Williams joined the Chicago-based retailer last year as the company’s first president and chief financial officer.

“Since joining our team last summer, Liz’s inspirational leadership, deep admiration for the Foxtrot brand and depth of operating expertise has taken us to new heights. We are thrilled for the opportunity to grow with Liz as our CEO as we introduce Foxtrot to more neighborhoods across the country,” LaVitola said in a statement.

As CEO, Williams will oversee the continued growth of Foxtrot both in its current markets of Chicago, Washington, D.C., Dallas, Austin and in new markets across the country.

Prior to joining Foxtrot, Williams served as the CFO of Taco Bell, where she was responsible for the brand strategy, growth and performance of the international business across 30 countries.

“I’m honored to lead Foxtrot, an incredible brand that is modernizing convenience retail and the local café, with delicious food and beverage options that delight our customers,” Williams said. “Mike has created and led a very special brand to this point. I am thrilled to continue with our mission and excited about the growth ahead.”

Foxtrot operates 26 store locations, with plans to continue expanding in existing and new markets.

“I’m honored to lead Foxtrot, an incredible brand that is modernizing convenience retail and the local café, with delicious food and beverage options that delight our customers,” said Williams. “Mike has created and led a very special brand to this point. I am thrilled to continue with our mission and excited about the growth ahead.”

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