RICHMOND, Va. — GPM Investments LLC has taken ownership of the Riiser chain of 63 convenience stores in Wisconsin from Riiser Fuels LLC. This acquisition, announced in September, brings brands including RStore, Mad Max, Baltus and Jetz into the GPM fold and marks the company’s entry into Wisconsin.
Before the deal closed, Riiser Fuels, Wausau, Wis., purchased Marshfield, Wis.-based Baltus Oil Co.’s eight Bread and Butter Shop c-stores in Wisconsin. These stores also join the GPM portfolio of brands.
“We are very excited about our expansion into Wisconsin with the Riiser stores,” said Arie Kotler, CEO. “We plan to provide these customers with the same great quality service and products they are used to. We’d also like to welcome the Riiser, Baltus, Mad Max and Jetz associates to the GPM family of brands.”
GPM Investments, based in Richmond, Va., operates or supplies fuel to more than 1,400 stores in 23 states. Its brands also include Fas Mart, Shore Stop, Scotchman, BreadBox, Young's, Li'l Cricket, Next Door Store, Village Pantry, Apple Market, Jiffi Stop, Admiral, Roadrunner Markets, Jiffy Food Marts, E-Z Mart, 1 Stop and TownStar.