Tobacco Regulation Report

The latest national tobacco rules and news—and what may be on the horizon
Tobacco Regulation Report

Every Try Counts: The Basics

Announced Dec. 12, 2017, the Every Try Counts campaign will display messages “in and around gas stations and convenience stores—retail locations where smokers face a multitude of triggers ...

Tobacco Regulation Report

Every Try Counts: The Ads

As part of the Dec. 12 announcement, the FDA provided details on the kinds of ads being developed to support Every Try Counts. Door clings and pumptopper signs were examples of what would be placed at...

On the other hand, Calvin acknowledged there are reasons retailers might choose to display the ads. Some retailers carry smoking-cessation products, which the ads support; others pride themselves in t...

To further support age-verification efforts at retail, the FDA also launched an age-calculator app. Available for download on Apple and Android devices, the FDA Age Calculator app helps employees chec...

While the ads will be placed at convenience stores, the press release suggests they will not call out or target the channel. Instead, the FDA said the program—aimed at smokers ages 25 to 54 who ...

After the FDA announcement, retailers expressed concerns that, like compliance checks, the Every Try Counts signage would be mandatory. NATO addressed such fears in a NATO News Bulletin on Dec. 12.&ld...

CSP asked retailers: What would you say if the FDA’s ad agency said they’d pay you for pumptopper or point-of-sale placement of these ads at your stores? The respondents—all of which...

Though not as contested as the notion of placing anti-smoking ads in and around c-stores, some retailers were quick to point out that the convenience industry has long employed its own programs to ens...

Though technically not regulatory action, the U.S. Food and Drug Administration (FDA) has dedicated a lot of resources toward various media campaigns supporting the agency’s regulatory efforts i...

The campaign will run in 35 markets chosen based on smoking-population numbers and prevalence. Those markets include:Alabama: Marshall County and Mobile CountyArkansas: Crittenden Country and Independ...

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