The Kraft Heinz Co. Reorganizes
Will combine U.S. and Canada business units to create North America Zone
7-Eleven Amps Up Kerwin Frost Promotion
Retailer and influencer partner on $280 Kerwin’s Snack Attack Uniform
More than ever, consumers are choosing snacks based as much on when they eat them and the job they do, rather than simply choosing a go-to brand or flavor. Offering snacking options by time of day has become an important part of any snacking portfolio. Satisfying these new occasions requires retailers to choose between offering more brands and more options or relying on power brands to offer innovative snacking options that meet a variety of needs.