CHICAGO -- At the midyear point, beer sales growth is generally flat in the convenience-store industry.
Dollar sales in c-stores for the category were up 1.2% during the 52 weeks ending May 20, 2018, while case-sales growth dipped 0.9%, according to data from Chicago-based IRI. That's about the same as 2017 year-end sales reported in CSP's 2018 Category Management Handbook.
Of the top 10 largest beer brands sold in c-stores, six saw sales decline during the past year, while two brands have seen double-digit growth.
Here's a look at the top 20 beer brands in convenience stores:
| Brand | Dollar sales (in millions) | PCYA* | Case sales (in millions) | PCYA* |
|---|---|---|---|---|
| Bud Light | $3,624.6 | (6.0%) | 160.8 | (6.8%) |
| Coors Light | $1,295.4 | (3.6%) | 57.2 | (4.7%) |
| Budweiser | $1,272.5 | (4.0%) | 55.9 | (4.9%) |
| Miller Lite | $1,122.8 | (1.8%) | 50.2 | (2.8%) |
| Modelo Especial | $998.7 | 21.0% | 31.1 | 18.0% |
| Corona Extra | $993.2 | 7.7% | 28.2 | 5.9% |
| Michelob Ultra Light | $945.3 | 21.6% | 33.2 | 19.1% |
| Natural Light | $638.7 | (5.9%) | 39.4 | (3.9%) |
| Busch Light | $517.1 | (0.9%) | 31.6 | (1.6%) |
| Heineken | $399.0 | 3.3% | 11.3 | 1.7% |
| Busch | $383.6 | (6.6%) | 22.6 | (7.6%) |
| Keystone Light | $259.8 | 6.4% | 16.9 | 10.2% |
| Bud Ice | $258.8 | 4.1% | 14.7 | 5.1% |
| Miller High Life | $243.9 | (0.2%) | 14.1 | (1.4%) |
| Dos Equis XX Lager Especial | $183.5 | 0.9% | 5.2 | (0.3%) |
| Pabst Blue Ribbon | $175.9 | 2.2% | 9.8 | 1.7% |
| Natural Ice | $173.2 | (10.0%) | 10.3 | (11.3%) |
| Yuengling Traditional Lager | $148.0 | 2.0% | 6.0 | 1.4% |
| Twisted Tea Original | $133.1 | 18.1% | 4.2 | 15.5% |
| Steel Reserve 211 High Gravity Lager | $131.7 | (2.6%) | 6.9 | (4.0%) |
| TOTAL | $19,023.0 | 1.2% | 786.2 | (0.9%) |
Source: IRI, 52 weeks ending May 20, 2018 | * Percent change from a year ago
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