Foodservice

Quick Chek Launches iLoveMyCoffee.com

Features "build-your-own" concoctions, contest

WHITEHOUSE STATION, N.J. -- Quick Chek has launched its iLoveMyCoffee.com interactive microsite. A representation of Quick Chek's extensive coffee bar offerings and exceptional fresh coffee guarantee,iLoveMyCoffee.com invites users to "build-your-own coffee concoction" between January 3 and March 20 for a chance to win a year's worth of free coffee and to have the winner's face and coffee recipe featured on Quick Chek coffee cups.

Participants create a signature coffee concoction recipe, name it, share it with friends [image-nocss] and collect votes. The top three vote-getting recipes, along with two Quick Chek-chosen recipes, will compete for the grand prize in the first-ever Quick Chek Coffee Face-Off.

Coffee craftspersons can tailor their favorite drinks by mixing any of Quick Chek's wide variety of coffee, cappuccino and hot chocolate options and adding their own combination of milk, creamer, sweeteners and toppings.

Users can also access the "Follow the Fixins" interactive coffee memory pattern game on the microsite and play for a chance to win coupons and a variety of Quick Chek prizes.

The retailer conducted a similar promotion with sub sandwiches atILoveMySub.com last fall. (Click here for previous CSP Daily News coverage.)

Devoted to providing convenient shopping blended with an expansive range of fresh products and services, Whitehouse Station, N.J.-based Quick Chek is a market leader in foodservice with its fresh coffee and fresh food program. Operating more than 125 retail locations in New Jersey and Southern New York, Quick Chek's locations include 12 pharmacy stores and 28 locations with fuel.

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