Sound Payments Halves EMV Retrofit Installation Price

Promotion to help station owners upgrade
gas station forecourt EMV
Photograph courtesy of Sound Payments

JACKSONVILLE, Fla. — Sound Payments is providing a 50% installation cost discount to encourage independent stations to upgrade their pumps to accept EMV payments and prevent fraudulent activity. The promotion also works in conjunction with station marketers, servicers and resellers and provides half off installation costs.

“Station owners are busy multi-taskers, and cost is a major concern for them,” said Andrew Russell, president of Sound Payments. “There are still a high number of stations that haven’t upgraded, and we are providing an option for them that is very simple and affordable.”

Sound Easy Pump is a semi-integrated secure solution that can enable EMV at the pump in a couple of hours or less. It supports contactless via card tap or near field communication, QR code scanning, PIN-on-glass, remote key injection, magnetic strip reader, and EMV chip and PIN. The Sound Easy Pump also does not require operators to replace an in-store POS system.

“We can help owners by protecting their stations from fraud and doing so with no interference to their business—we are in and out in a matter of a few hours,” said Mike White, senior vice president of the Sound Payment’s petroleum channel.

The promotion provides 50% off, which includes installation on the first station and up to four fueling points. Hardware, monthly operational and travel costs are not included in the offer. The owner must commit to a minimum of a four-pump installation. It cannot be combined with other offers. The offer is valid until Feb. 28, and is retroactive for customers signed as of Jan. 1.

Sound Payments’ EMV technology is the first of many planned internet-of-things products for the petroleum industry and is working on opportunities beyond the forecourt, including electric vehicle charging stations, air, vacuum machines, carwash and drive-thru, bringing each of these elements together on one platform and dashboard.

Sound Payments, based in Jacksonville, Fla., creates products for the payments and petroleum industries. Petro Solutions provides technology products for the petroleum industry, including Sound Easy Pump, which enables stations to install an EMV retrofit.

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