LAS VEGAS - The Terrible Herbst convenience store chain is featuring Gamma Pharmaceuticals Inc.'s Jugular brand energy products and promotions. To service Terrible Herbst outlets, Gamma teamed up with International Wholesale Supply Inc.
The products include Energy Gels and Energy Strips.
Gamma's CEO Peter Cunningham said he expects that "Terrible Herbst should significantly expand Gamma's revenues." He added, "For Jugular brand, our key measure is market share, and Terrible Herbst is [a] c-store trend setter nationwide. C-stores get the highest daily foot traffic, [image-nocss] which is important now as the retail landscape changes. C-stores are becoming more like supermarkets, pharmacies are becoming more like Ccstores and supermarkets now offer all categories of grocery, sundry and pharmacy products. With the Terrible Herbst experience, Gamma is positioned to take advantage of the change in the retail channels nationwide."
Gamma Pharmaceuticals Inc. is a marketing and product formulation company. It has created, registered and branded product lines including nutritional supplements, personal care products and over-the-counter (OTC) pharmaceuticals. At present, Gamma manufactures in North America, and distributes in the United States and China. Gamma's products use a proprietary Gel Delivery Technology. Gamma offers consumers a full suite of gel product forms including solid gels, liquid gels, crystal gels and gel strips. Gamma's leading position in gel technologies enables the company to profit from consumer preferences which are moving away from pills and capsules and towards gel product forms.
Other product lines include Airdefense Immune Booster Gummies, CrystalGel and Bioferrin Stips;
BrilliantChoice Gelibite Vitamins, Gelibite Calcium, Gelidrop Fiber, GeliCream Vitamin C and iceDROP; and CVS Airshield Chewables.
Gamma uses third-party distributors or sells direct to retail.
Members help make our journalism possible. Become a CSP member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.