BURLINGTON, Vt. — Ben & Jerry’s has a new ice cream flavor and a new snack. The premium ice cream company recently released Netflix & Chilll’d ice cream and introduced two new flavors of cookie dough chunks.
The Netflix & Chilll’d ice cream and Netflix & Chilll’d Non-Dairy feature peanut butter ice cream, sweet and salty pretzel swirls and fudge brownies.
The Burlington, Vt.-based company's cookie dough chunks, which are snackable cookie dough bites made with pasteurized eggs and heat-treated flour, now come in Chocolate Chocolate Chip Cookie Dough Chunks and Half Baked Chunks (a mixture of chocolate chip cookie dough and fudge brownies). Other flavors are Chocolate Chip Cookie Dough, Vegan Chocolate Chip Cookie Dough and Peanut Butter Chocolate Chip Cookie Dough.
The cookie dough chunks have a suggested retail price of $3.99 to $5.49.
The company introduced cookie dough chunks after Ben & Jerry fans had been asking for them for years, according to the company.
"We weren't entirely surprised when cookie dough chunks flew off the shelf," said Jody Eley, Ben & Jerry's innovation manager in charge of the launch. "Cookie dough is our No. 1 fan favorite around the world, and we know our fans often dig around the ice cream to get to the chunks. We just made it a little easier by putting them in a bag."