Snacks & Candy

Hershey Survey Weighs C-Store Retailers’ Merchandising Preferences

Majority thinks front-end design plays crucial role in propelling unplanned purchases
candy at checkout
Photograph: Shutterstock

The Hershey Co. led a survey to find c-store leaders' thoughts on store remodels driven by shopping preferences. C-stores are reimagining aisles to sync with shopper behavior, said the candy manufacturer based on its survey. Read on to find out about transformations that retailers think are most significant.

The Hershey Co., based in Hershey, Pennsylvania, has more than 80 brands around the world that drive $8 billion in annual revenues, including Hershey’s, Reese’s, Kit Kat, Jolly Rancher, Ice Breakers, SkinnyPop and Pirate’s Booty.

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