Snacks & Candy

Promotion In Motion Launches Welch’s Juicefuls

New fruit snacks ‘burst’ with natural flavors, company says
Welch's Juicefuls Fruit Snacks
Photograph courtesy of The Promotion In Motion Cos.

ALLENDALE, N.J. — The Promotion In Motion Cos. new addition to its Welch’s fruit snack line is a juicy take on a familiar product. Welch’s Juicefuls Fruit Snacks are made with real fruit on the outside and juice on the inside, according to the company.

Juicefuls are available in three varieties: Mixed Fruit, Berry Blast and Island Splash.

“We take great pride in bringing consumers new and exciting snacks and are thrilled to officially launch Welch’s Juicefuls to consumers nationwide,” said Nicole Luisi, brand manager for The Promotion In Motion Cos., which makes the products. “Welch’s Juicefuls offer consumers of all ages a unique experience to enjoy a surprising twist on our beloved classic snacks. They feature next-level bursts of fruit juice in the centers for added goodness and are a unique and authentic alternative to other snacks.”

Welch’s Juicefuls are made with natural flavors and colors from natural sources, the company said. In addition, Juicefuls are gluten-free and are made without preservatives. The fruit snacks are available in multiple pack sizes, including six-count boxes of 1-ounce pouches for $3.39 and 4-ounce peg bags for $2.09. The products will launch at select retailers and grow distribution throughout 2021, the company said.

Based in Allendale, N.J., The Promotion In Motion Cos. is one of the world’s largest makers of fruit snacks, fruit rolls, chocolate and non-chocolate confections, and other snack foods and treats.

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