BrandInsight
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Paytronix

Paytronix

Since 2001, restaurant chains across the country have leveraged our industry-leading innovations to deliver exceptional guest experiences. Today, more than 300 QSRs and FSRs are feeling the power of creating highly valuable, long lasting guest relationships with Paytronix.

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Webinars

C-Stores vs. QSRs: The Competition for Convenience

Join this webinar to learn more about the growing competition between c-stores and restaurants, and how 2020 shaped the future of c-store food service.

Technology/Services

Calculating the Value of a Loyalty Program

Through conducting analyses for dozens of brands and millions of individual consumers, Paytronix has found that most loyalty programs consistently boost visits and spend by 18–30% per enrolled member.

Recently released surveys show that more than a year into the pandemic, 50% of consumers say their buying habits have been permanently altered – and c-stores are adjusting their strategies accordingly.

Now, more than a year into the pandemic, surveys show that consumers are still seeking more digital, off-premises c-store experiences.

Today, technological advancements in artificial intelligence (AI) and machine learning are changing the way brands approach their marketing and customer engagement efforts.

Rewards programs are widespread among convenience stores for one simple but powerful reason: the substantial revenue benefits that come from the associated incremental visits and sales.

This year, society embraced e-commerce like never before.

Today’s successful loyalty programs rely on personalization. As technology has expanded marketers’ capabilities through data collection, consumers now expect messages and rewards that match their own specific wants and needs. 

The only thing that is certain about 2021 is that it’s bound to be as unpredictable as 2020.

Today’s successful loyalty programs rely on personalization.

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