BrandInsight
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Paytronix

Page 5
Technology/Services

The Evolution of Convenience Store Loyalty

Beyond simple segmentation, creating segments of like-minded lifestyles helps brands further deliver relevance and convenience to its customers.

Technology/Services

What Millennials Want From a Rewards Program

Three elements that appeal to this young-adult demographic

How to engage with customers to build their interest and enlist new members

How a relaunch or reinvention can reinvigorate your brand

Steps to help drive more traffic from the pump through the front door

Here’s how to drive repeat visits and increase basket size

How to create one that suits your brand, consumer audience

… and get your share of the generation’s $1.3 trillion in spending power

Loyal customers deserve rewards, but don’t entitle them

Consumer segmentation key to boosting loyalty

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