The companies did not disclose the terms of the investment.
"We're excited about the growth and strategic opportunities ahead with our new partners at Longshore," said Gunter Pfau, founder and CEO of Stuzo. "Stuzo is doubling down on helping retailers steer a greater share of customer wallets to their brand. By intelligently activating data that flows through our unified loyalty, payments and cross channel customer experience technology, we are uniquely positioned to drive greater, deterministic business outcomes at scale.”
“As we learned more about Stuzo, we were particularly attracted to the company’s talented and committed team, maniacal focus on driving business outcomes for its growing portfolio of leading retail partners, and differentiated technology,” said Ryan Anthony, co-founder and partner of Chicago-based Longshore Capital Partners.
Longshore Capital Partners is a middle-market private equity manager investing out of its inaugural $210 million fund. Longshore acquires control positions in services businesses in North America with $5 to $15 million of EBITDA. The firm has experience partnering with founders and management teams in the lower middle market, it said.
Philadelphia-based Stuzo aims to help retailers know and activate more customers and data in real-time in an effort to generate more visits, more gallons and bigger baskets. Stuzo’s Open Commerce product suite consists of Activate for loyalty, Transact for contactless commerce and Experience for cross-channel digital storefronts.