In this episode of “At Your Convenience,” David Poulnot, vice president of fuel and c-store at Upside, shares findings from the technology company's C-Store Report released this month.
He talks about how despite sales growth headlines, convenience-store revenue has decreased when inflation is considered, dropping 19% between January 2021 and January 2024.
Shoppers are making fewer c-store trips and buying less because of cost concerns and replacing visits with grocery trips.
Poulnot said that digital personalization is the most effective way to face this issue because by connecting one-to-one, retailers can collect individual return on investment per transaction.
Upside is a marketplace that connects consumers with brick-and-mortar retailers through personalized offers. It uses artificial intelligence (AI)-driven personalization technology to enhance purchasing power.
“At Your Convenience” brings industry experts and analysts together with CSP editors to discuss the latest in c-store news and trends. From mergers and acquisitions to foodservice and technology, the podcast delivers the story straight to listeners in short-format episodes, perfect for the morning commute or a quick break at the office.
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