Motorists can now locate a Shell station and pay for fuel and services in their cars without swiping a card or using a phone through Shell Pay & Save using Uconnect Market, a commerce program from Fiat Chrysler Automobiles (FCA). The in-dash platform, available in Chrysler, Dodge, Jeep and Ram vehicles, also allows them to earn and redeem Fuel Rewards savings. The system also allows customers to order food and beverages and make restaurant reservations with other FCA partners.
“In an increasingly busy and mobile world, customers are looking at every moment of their day as an opportunity to make the most of their time,” says Sydney Kimball, vice president of fuel sales and marketing Americas for Shell Oil Products U.S., Houston. “Shell is constantly looking for ways to improve the retail experience and pursuing opportunities to expand on digital payment innovation for our customers.”
Payment Innovator
Sydney Kimball, vice president of fuel sales and marketing Americas
Shell Oil Products U.S., Houston