The Royal Farms chain is working with NCR to equip its more than 250 stores in six states with self-checkout technology.

“We introduced the first NCR self-checkout solutions in 2019, and while we saw direct benefits in the same year, it really took off in 2021 when many of our customers steered to touch-free interactions,” says Shelby Kemp, project manager marketing for the Baltimore-based company.

Adding self-checkout technology is meant to improve efficiencies for staff and the in-store experience for customers. The retailer’s Royal Farm’s Reward app also allows consumers to pay for items on the go with a credit or debit card linked to an account.