Lately, when the words “innovation” and “tobacco” are paired, one’s thoughts inherently turn toward electronic cigarettes--or even newer advancements in the world of vaping, dissolvables and other products not stifled by the strict regulations that combustible cigarettes endure. But that doesn’t mean new-product innovation is any less important in the realm of combustibles.
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Pipe Tobacco 3-Year Sales Trend
A young category, electronic smoking devices leads the way in category growth by percentage, according to data from IRI, a Chicago-based market research firm.
2013 Tobacco Product Sales Data
IRI Convenience AllScan data for 52 weeks ending Dec. 1, 2013
|Dollar Sales||PCYA||Unit Sales||PCYA|
|Electronic Smoking Devices||$508,521,500||182.45%||47,220,740||216.10%|
A young category, electronic smoking devices leads the way in category growth by percentage, according to data from IRI, a Chicago-based market research firm (@iriworldwide).
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