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MIXXTAILs to come in Long Island, Firewalker and Hurricane flavors
In the beer category, growth is being led primarily by crafts and Mexican imports.
CRU: Best practices to win the race of category performance
As consumers and retailers seek more from their beverages, major manufacturers have mined multiple ways to draw their attention. Here’s a look at where their research and development teams moved in 2014.
Rouser and Rider join the Rebel family, roll out in February
Newcastle Brown Ale debuts first crowdfunded Super Bowl commercial
Seattle-based brewery and four brewpubs to be included in acquisition
Following a 5-year renaissance, beer brand begins to slip
Retail promotions highlight variety pack, cider on ice