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Interesting rollouts from Anheuser-Busch; other items at the front door

To stop a sales slide at a campus store, the Pump N Pantry team assessed its offer and found one area in particular that could be reinvented to make it a more appealing destination for students: the coffee bar. The program at the time was what Robinson describes as “typical c-store coffee,” a limited mix of brewed regular, decaf and flavored coffee, and cappuccino out of a powdered-mix machine. “We felt we could expand was into premium café-style beverages ..."

A growing glut on the coffee market has been good news for coffee retailers recently.