BIRMINGHAM, Ala. -- Chester's International LLC has announced that two new locations are offering its fried chicken foodservice concept for the convenience store category. The first location, featuring Chester's Chicken On The Fly, opened its doors April 30 at The Corner Store in Wilmington, Mass.
It will offer menu items such as Chester's tenders, Chester's signature potato wedges, and biscuits. In addition to those, other menu offerings and combos are offered. The customer also has the choice of six different Chester's branded sauces to compliment the meal.
"Chester's will be a great addition to the fine products we already offer," said Krish Patel.
"The addition of Chicken to the current offerings will make this a regular destination for hungry customers," said Steve Gillig, franchise business consultant for Chester's.
The second new Chester's site is Guppy's Market in Tripoli, Iowa.
The new location will be open for breakfast, lunch, and dinner. It will offer Chester's signature menu items such as fried bone-in chicken, chicken tenders, potato wedges and biscuits, as well as additional menu offerings and Chester's branded sauces.
"Customers have been asking for several weeks when Chester's will be open," said Tim Harnisch, general manager of Guppy's Market.
"Chester's is a great product. We now have the best fried chicken in the area," added Lisa Smith, deli manager for Guppy's Market.
"The addition of Chester's is going to really help drive Guppy's sales and is going to introduce a whole new customer to the store," said Brian Simmons, franchise business consultant for Chester's.
Birmingham, Ala.-based Chester's is a leader of quick-serve restaurant (QSR) concepts with more than 1,800 Chester Fried licensed and Chester's franchised locations. Along with it's menu, Chester's offers, flexible size and store layout options, training and support. Chester's uses only fresh chicken that is specially marinated and double-breaded using a proprietary family recipe and offers bone-in, tenders and potato wedges as well as sandwiches, wraps, salads, breakfast and sides. Chester's Chicken on the Fly, with minimal investment, offers customers a convenient meal solution, giving the retailer more margins all day. The product goes straight from the freezer and the retailer cooks it, packs it and sells it.
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