Tri Star Energy, parent company of convenience-store brands Twice Daily, Sudden Service, Southern Traders, Little General and Maverick Quick Shop and the White Bison Coffee brand, has named Steve Perry as its new chief operating officer.
Perry joined Nashville, Tennessee-based Tri Star Energy in 2022, bringing more than 20 years of operations leadership experience in the convenience-store industry. He most recently served as the company’s vice president of wholesale operations. Perry managed the company-owned and dealer-operated locations, the contracted and uncontracted independent convenience stores, the customer service department, the commercial fueling team and new business growth and acquisitions.
“Steve is an incredible asset to the Tri Star Energy family,” said Steve Hostetter, CEO of Tri Star Energy. “He has a vision for this ever-growing company, and his expertise and leadership experience have allowed him to become a trusted partner in providing valuable support and strategic counsel for our brands.”
As COO, Perry, in addition to his previous responsibilities, will oversee all the retail company-owned and operated locations, the facilities’ construction and maintenance department and the supply and logistics team. He will also provide guidance and expertise to enhance company initiatives—such as Twice Daily’s recently launched Made to Order program—to continue the company’s innovation and to increase customer engagement across the brand.
“I am excited and honored to provide strategic leadership to a broader group in my new role,” Perry said. “I have greatly enjoyed the last 16 months working for a company that stays true to its mission and values. I look forward to our continued success and growth at Tri Star Energy.”
Perry currently serves on the advisory board for Monroe Carell Jr. Children’s Hospital at Vanderbilt and the Tennessee Department of Environment & Conservation (TDEC) board. Before joining Tri Star Energy, Perry served in multiple operational roles with companies including Majors Management, Empire Petroleum Partners and RaceTrac.
Locally owned and operated and founded in 2000, Tri Star Energy supplies fuel to retail dealers in Tennessee, Kentucky, Georgia, North Carolina, Florida and Alabama.
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