General Merchandise

Outerwall Pulls Plug on New Kiosk Ventures

Also announces departure of Redbox president

BELLEVUE, Wash. -- Redbox DVD rental kiosk venture parent company Outerwall Inc., as part of its previously announced operating review and capital structure initiatives, said that it is discontinuing three new venture concepts--Rubi coffee vending kiosks, Crisp Market fresh food vending kiosks and Star Studio photo kiosks.

Outerwall Crisp Market Redbox

The company also announced a leadership transition at Oakbrook Terrace, Ill.-based Redbox.

Outerwall said that it expects the wind-down process to be substantially complete by the end of the first quarter of 2014. Outerwall will continue to invest in the rollout its ecoATM recycling kiosks, as well as a limited investment in its SAMPLEit consumer sample-vending kiosk concept, it said.

"These actions are consistent with the plans we outlined earlier this year and ensure that Outerwall's operations drive enhanced value creation for both our shareholders and retail partners," said J. Scott Di Valerio, CEO of Outerwall.

Due to the decision to discontinue those three new venture concepts, the company expects to record an associated one-time, pre-tax charge of $26 million to $29 million in the fourth quarter of 2013. Beginning with the company's fourth-quarter 2013 results, the three concepts will be reported as discontinued operations, along with Orango electronics-vending kiosks, which was discontinued earlier this year.

"This comprehensive review reaffirms our confidence in Outerwall's solid foundation, notably our core Coinstar and Redbox businesses and the company's strong cash flows. At the same time, ecoATM provides the potential for another meaningful pillar in our automated retail platform, and we believe SAMPLEit merits a continued investment based on the potential we see in the business. By focusing on the new ventures with the greatest opportunity, we expect to move toward breakeven segment operating results more quickly," Di Valerio said.

The company also announced a leadership transition as Redbox president Anne Saunders has left the business. Leadership responsibilities for Redbox will be managed on an interim basis by the existing Redbox executive team, overseen by Di Valerio, until the position is filled on a permanent basis. Outerwall will commence a search and expects to fill the role in the coming months.

"I am confident in the future of Redbox and the Redbox executive leadership team which will continue its work to drive the business and ensure a smooth transition to the next president," said Di Valerio. "We are making progress with our initiatives to drive incremental rentals by continuing to provide new releases and interesting content at a great value to our consumers, generating value for our company and our retail partners. I want to thank Anne for her contributions at Redbox."

In addition to savings from the reduced spending in New Ventures, Outerwall is implementing actions to reduce costs by approximately $22 million annually beginning in 2014, primarily through workforce reductions across the enterprise. Between the closure of the new ventures and additional reductions across the enterprise, the company has reduced its workforce by 251 positions, an 8.5% reduction.

"We believe the organizational changes we are implementing are necessary to better align Outerwall's cost structure with revenue growth in our core businesses to ensure that we are driving the highest returns for our shareholders," said Di Valerio.

The initiatives also include a $350 million expansion of Outerwall's existing senior secured credit facility, which will enable the company to meet its previously announced target leverage ratio in first-quarter 2014.

Bellevue, Wash.-based Outerwall has more than 20 years of experience creating kiosk experiences such as Redbox DVD kiosks, Coinstar coin-changing gift-card kiosks and ecoATM electronics recycling kiosks, Outerwall is a leader in automated retail. Its kiosks are in neighborhood grocery stores, convenience stores, gas sytaions, drug stores, mass merchants, malls and other retail locations in the United States, Canada, Puerto Rico, the United Kingdom and Ireland.

Want breaking news at your fingertips?

Get today’s need-to-know convenience industry intelligence. Sign up to receive texts from CSP on news and insights that matter to your brand.

Related Content


More from our partners