Snacks & Candy

Wawa Is Exclusive Retailer for 2 Mini Melts Ice Cream Flavors

Varieties include Cake Pop and Brownie Blast
Wawa Mini Melts
Image / Wawa, Mini Melts

Wawa will be the exclusive retailer for two new Mini Melts Ice Cream flavors starting in June—Cake Pop and Brownie Blast.

Mini Melts consist of small, frozen bits of ice cream in a prepackaged cup. The brand offers more than 10 flavors.

“We are thrilled to add these two amazing flavors to our Mini Melts lineup,” said Dan Kilcoyne, president and CEO of Mini Melts Ice Cream. “We are always looking for ways to innovate and delight our customers, and these flavors are the perfect combination of classic treats and delicious ice cream.”

The Cake Pop flavor combines bite-sized vanilla cake dipped in frosting with colorful sprinkles and birthday cake-flavored ice cream.

Brownie Blast features chunks of brownie and chocolate pieces mixed into chocolate ice cream.

Mini Melts Ice Cream is based in Norwich, Connecticut, and flash freezes its ice cream to eliminate air and ice crystals found in conventional ice cream, according to the company.

Based in Wawa, Pennsylvania, Wawa has 1,000 c-stores in Pennsylvania, New Jersey, Delaware, Maryland, Virginia, Florida and Washington, D.C.

Members help make our journalism possible. Become a CSP member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.

Multimedia

Exclusive Content

Foodservice

Convenience Stores Steal a Page From Restaurants With Creative Limited-Time Offers

Retailers are increasingly building on existing product lines to create novel foodservice offerings for LTOs, but there are some challenges

Foodservice

Looking Up: Limited-Time Offers on the Rise

These deals continue to grow in all mealparts, Technomic reports show

Company News

Knowing Growing: QuikTrip Flexes in 2023

C-store chain celebrates 1,000th opening, opens 13th medical clinic, more

Trending

More from our partners