Foodservice

Wawa Aims to Grow Catering Via Partnership

Joining ezCater marketplace lets c-store chain ‘reach more business customers’
Wawa partners with ezCater to expand catering business
Photograph courtesy of Wawa

Wawa hopes to grow its catering business via a new partnership with a company that helps restaurant partners manage, analyze and grow this foodservice segment.

The Wawa, Pennsylvania-based convenience-store chain said all its locations will launch on the corporate food solutions company’s marketplace.

“Now, workplaces can order Wawa’s signature breakfast sandwiches, like the Sizzli and hoagies, from 1,000 store locations across Pennsylvania, Delaware, New Jersey, Maryland, Virginia, Florida and Washington, D.C.,” Boston-based ezCater said.

The partnership with ezCater gives Wawa “the ability to reach more business customers with our fresh offers, perfect for breakfast, meetings and corporate events,” said Steve Hackett, director of digital experience at Wawa. “We see this as a great way to provide even more convenience to the business community.”

ezCater has more than 100,000 restaurants and caterers on its platform, from local independent restaurants to national chains.

In a recent survey, ezCater found that 67% of workers believe that skipping breakfast negatively affects their productivity in the workplace; however, 60% of them skip breakfast two or more days per week, creating an opportunity for employers to improve productivity by providing breakfast, ezCater said.

“With ezCater, Wawa can now reach these valuable business customers investing in food for work,” ezCater said. “Their catering menu includes a variety of breakfast, coffee and lunch items, which come individually packaged or in trays, depending on the workplace’s needs.”

Mike O’Hanlon, chief partnership officer at ezCater, said, “Our customers count on us to provide a variety of reliable caterers for all of their food for work needs, whether that’s for breakfast meetings, daily employee lunches or anything in between. Wawa’s iconic lunch staples and breakfast options like the Sizzli make them fan favorites. We’re so excited to now be able to offer Wawa Catering to ezCater customers.”

Wawa has 1,000 c-stores in Pennsylvania, New Jersey, Delaware, Maryland, Virginia, Florida and Washington, D.C.

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