Technology/Services

Enmarket Offers Car Wash Subscriptions

Chain plans to add 3 car wash locations in 2024
Enmarket car wash subscription
Photograph courtesy of Enmarket

Enmarket is offering car wash subscriptions with its new Marketwash mobile app, providing customers a contactless experience.

Customers can subscribe to the program via the Marketwash stand-alone mobile app developed by Liquid Barcodes. Customers will be able to select from several car wash subscription packages, add-ons or one-time washes.

Enmarket operates 25 Marketwash in-bay washes. Enmarket entered into the car wash business in the mid-1990s and rebranded all car washes to Marketwash in 2015. A new location was built in Richmond Hill, Georgia, in March 2023, and three additional locations will be added in 2024.

“Enmarket has long embraced technology to serve and engage customers and is looking forward to introducing the easy-to-use Marketwash app to provide a convenient, fast car wash experience,” said Matt Clements, president of Enmarket. “Our marketing and car wash teams had a great vision for this product that Liquid Barcodes helped bring to life. We are now excited to share it with our customers.”

Enmarket is based in Savannah, Georgia, and operates 129 convenience stores and gas stations throughout Georgia, North Carolina and South Carolina. The portfolio includes traditional c-stores and fuel kiosks, including Skips mobile checkout platform and Paytronixs loyalty platform. The c-stores are branded as a health-focused option, serving fresh, better-for-you food.

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