CALGARY, Alb.-- The fifth annual Esso United Way Day took place on Saturday, September 15 at 500 Esso sites across Canada. Esso is donating one cent for every liter of gasoline pumped and one dollar from each car wash sold to United Way organizations across the country.
At Esso, we recognize the importance of United Way in our community and we're delighted to maintain our commitment to this organization from coast to coast. Last year's one-day event raised more than $185,000 for United Way in Canada, said Simon Smith, vice president of fuels marketing [image-nocss] at Imperial Oil, Calgary, Alb.
Individual customer contributions may seem small, but in fact, Esso United Way Day represents one of the largest one-day fundraiser of United Way Canada, added Al Hatton, president and CEO of United Way Canada. Through this initiative, Imperial Oil remains one of Canada's leading donors to United Way. We are thrilled to see Imperial Oil grow its participation in Esso United Way Day and commend the organization for its long-term involvementcontributing more than $17 million since 2000.
Funds generated from this initiative will be used to support United Way agencies helping youth, families, the homeless and others in need.
Imperial Oil's Esso United Way Day is one component of the company's overall national United Way campaign.
In 2006, Imperial Oil contributed more than $12 million in community investment activities across Canada.
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