ASHEVILLE, N.C. -- Evans Systems Inc. has signed a national advertising agreement with Adcentricity Inc. giving Adcentricity the ability to place and sell advertisements on its new Child Watch Network.
Adcentricity provides a single-source media planning and buying solution for Digital Signage Advertising Networks throughout North America.
Asheville, N.C.-based Evans Systems recently inked 40 initial agreements from Crescent Oil, Pete's Corp., Barry's Corner LLC and White Plains Operations LLC for the Child Watch Network. The [image-nocss] convenience stores, located in Kansas, feature BP, Phillips 66, Conoco, as well as Diamond Shamrock stations and Jump Start Convenience Stores.
Evans Systems said It expects the network to be installed and operational in the near future.
Functionally, Toronto-based Adcentricity provides advertising brands, marketers, agencies and the hosting networks with a digital ecosystem to cooperatively buy and sell in-store and place-based media, facilitating the launch of national advertising campaigns, presented at the key point of decision. In addition, Adcentricity delivers insight and knowledge on digital signage advertising strategies to its client base, resulting in media campaigns that match the client's target customer profile while meeting their campaign goals.
"We believe allowing Adcentricity the ability to access our Child Watch Network digital signage ad inventory will help us achieve our goal of 40% occupancy throughout the network, said Frank Moody, CEO of Evans Systems.
Evans Systems, Inc. is an emerging out-of-home new media advertising company operating the Child Watch Network. CWN delivers time-sensitive missing children information while providing a dynamic digital signage network for advertisers to reach on-the-go consumers with a targeted effective medium.
Members help make our journalism possible. Become a CSP member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.