Beverage and RTD drinks category news for the convenience- store retail industry

5 Unexpected Entries in the Energy-Drink Category

And one zero-caffeine line that surprised us


Keurig Dr Pepper to Acquire Core for $525 Million

Deal includes brands that have grown an average of 115% over the past three years

Rollout begins in chain’s retail sites and will spread to grocery and convenience stores

Results show which drink segments are consumed more as children grow

Drink maker says it's watching the budding category closely

Summer ends on a high note for retail traffic

These days, a new category’s worth of products is born every year.

Contest to award $500 grants to pay for college expenses or loans

Mexican Pale Ale to roll out in sports bars with goal of 2019 retail expansion

Celsius, Jolt and a variety of bottled waters gaining shelf space