Beverage and RTD drinks category news for the convenience- store retail industry


Dr Pepper Brings Strawberries & Cream to Lineup

Beverage offered in regular, sugar-free versions


Sports Drinks Reinvent Themselves, Look Toward Energy

New players in both segments could change the look of the cold vault

Collaboration expands assortment of beer, wine and spirits available to online shoppers

Beast Unleashed flavored malt beverage comes in 4 flavors, to roll out nationwide in stages

From bourbon to scotch, segment nabs 14 of 20 spots of fastest-growing drinks delivered by Drizly


Line extension planned for March launch

Drink’s feature fruity and exotic profiles, carbonation, energy enhancers, functionality and indulgence

‘Label misleads’ about what is in version sold at convenience and other stores, suit says

12-ounce cans come in 3 flavor varieties

More beverage categories on bottle deposit list means more money

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