Where the Gains Are: Shelf-Stable
C-store sales, 52 weeks ending Dec. 27, 2015
According to IRI, c-store dollar and unit sales of soup rose nearly 4% in 2015. Unit sales of cold cereal rose 1.5%, but dollars were off slightly.
* Percent change from a year ago
Distributor Data: Edible-Grocery Shipments
Calendar year 2015
In 2015, McLane's average shipments of edible groceries per store per week rose 2.5 percent.
| Segment | APSW*** | APSW Dollar Growth | PCYA* |
|---|---|---|---|
| Breakfast foods | $12.47 | ($0.12) | (1.0%) |
| Prepared foods | $11.25 | $0.04 | 0.3% |
| Noodle/pasta bowls | $10.38 | $0.15 | 1.4% |
| Condiments | $6.99 | $0.44 | 6.8% |
| Other grocery | $16.13 | $0.88 | 5.8% |
| Total edible grocery | $57.21 | $1.39 | 2.5% |
Source: McLane Co. | * Percent change from a year ago | *** Average shipments per store per week
Ready-To-Eat Cereals
C-store sales, 52 weeks ending Jan. 20, 2016
Nielsen figures show c-store sales of ready-to-eat cereal off slightly.
Cup UPCs
| UPC | C-store sales ($ millions) | PCYA* | Unit sales (millions) | PCYA* |
|---|---|---|---|---|
| Kellogg's Frosted Flakes (2.1-oz.) | $8.3 | (2.9%) | 5.6 | (2.9%) |
| General Mills Honey Nut Cheerios (1.8-oz.) | $7.1 | (2.2%) | 4.8 | (2.1%) |
| General Mills Cinnamon Toast Crunch (2.0-oz.) | $4.8 | 3.2% | 3.3 | 2.9% |
| Kellogg's Froot Loops (1.5-oz.) | $4.7 | 0.8% | 3.2 | 0.9% |
| General Mills Lucky Charms (1.7-oz.) | $4.2 | 3.8% | 2.9 | 4.7% |
| Total** | $95.8 | (0.2%) | 42.8 | 1.0% |
Box UPCs
| UPC | C-store sales ($ millions) | PCYA* | Unit sales (millions) | PCYA* |
|---|---|---|---|---|
| General Mills Cinnamon Toast Crunch (12.2-oz.) | $6.4 | (0.9%) | 1.4 | (1.0%) |
| Kellogg's Frosted Flakes (10.5-oz.) | $6.1 | (1.9%) | 1.2 | (2.2%) |
| General Mills Lucky Charms (11.5-oz.) | $5.5 | (8.7%) | 1.1 | (9.1%) |
| General Mills Honey Nut Cheerios (12.25-oz.) | $5.4 | (9.5%) | 1.1 | (10.8%) |
| Kellogg's Froot Loops (8.7-oz.) | $2.8 | (10.5%) | 0.6 | (9.3%) |
Sources: The Nielsen Co., Kellogg Co. | * Percent change from a year ago | ** Including UPCs/brands/families not shown
Foodservice: What to Watch
Menu Trends
Frozen/Refrigerated
CMOY: Andre Benoit
View the full 2016 Category Management Handbook
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