Foodservice

Krispy Krunchy Chicken Adds More Locations

Program flies into c-stores, delis, food marts in seven states
JONESVILLE, La. -- Krispy Krunchy Foods has announced the addition of 10 new locations to its branded chicken program at Jaxby's in Riverdale, Ga.; Karl's Superette in Auburn, Ga.; Ramey's Food Mart in Waynesboro, Miss.; Six Kids Super Deli in Pensacola, Fla.; Village Station in Sunrise Beach, Mo.; Salima Regional Hospital in Salima, Kansas; Circle M Food Mart in Dallas, and Mega Market and Highland Park Express in Jackson, Tenn.

Khurram Sharif of the Cicle M Food Mart in Dallas said that the Cajun flavor is his customers' favorite. He has several other Krispy Krunchy locations [image-nocss] and said that the program has boosted his inside sales.

Krispy Krunchy Foods is a provider of quick-serve restaurant (QSR) concepts with more than 500 retail locations in 14 states. Although convenience stores and grocery stores are its core business, it is also in freestanding restaurants, bars, mall food courts, water parks and bowling alleys.

The Jonesville, La.-based company features Cajun-style chicken which is always fried in zero trans fat oil and pizza. The menu also includes signature dishes of Cajun tenders, jambalaya, boudin bites (Cajun rice balls), catfish and honey butter biscuits.

The company also offers the Cajun Gulf Seafood program . Its menu includes Cajun fish fillets, shrimp platter, shrimp poboys, crawfish etouffee, seafood "bites" (a version of crab cakes) and crawfish pie.

Krispy Krunchy offers a completely customized program with no franchisee or royalty fees. It is designed to give operators a professional and branded image with the ability to deliver quality food to their customers at a low price. The branded-look includes a full graphics package, layout, design and scale drawings. The program may also be co-branded with another food program and use existing onsite equipment. Krispy Krunchy provides complete training and support programs, it said.

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