Foodservice

GetGo Expanding Spiked Slushies Program

Adult frozen beverage sales exceed projections nearly 400% in first 12 months
GetGo spiked slushies
Photograph courtesy of GetGo

PITTSBURGH GetGo’s spiked slushies program is set to expand after a successful first year. The convenience-store chain is eyeing additional locations and more fun flavors.

Since launching in late 2019, 46 GetGo locations across Pennsylvania and Ohio are now selling the refreshing, quick-frozen malt beverages that are made with premium alcohol brands like Seagram’s Escapes, Smirnoff Ice, Mike’s Harder Lemonade and more.

GetGo guests trust us to deliver high-quality, innovative food and beverage products. They have overwhelmingly shown our team that the spiked slushies are a drink they are enjoying and want more of,” said Jim Workman, GetGo spokesperson. “We’ve exceeded our financial projections for the spiked slushies by nearly 400% during the first 12 months.”

Each spiked slushies location carries two to six flavor options that include both everyday and limited-time-only flavors. For example, St. Patty’s Brew is a popular March selection for guests, while Long Island Iced Tea is a favorite year-round choice. Red, White and Berry is a summer/seasonal offering. Spiked slushies are available in 20-ounce and 32-ounce cups with a new 64-ounce party bag coming soon.

GetGo isn’t the only c-store in the spiked slushies game. York, Pa.-based Rutter’s earlier this month promoted green-colored Shamrock Spiked Slushes for March in a partnership with Steel Reserve. The chain offers slushies at 37 locations.

Pittsburgh-based GetGo operates throughout western Pennsylvania, Ohio, northern West Virginia, Maryland and Indiana. It is the c-store division of supermarket retailer Giant Eagle.

Members help make our journalism possible. Become a CSP member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.

Multimedia

Exclusive Content

Foodservice

A Reminder That Ease and Convenience Usually Win

As a recent study on third-party delivery demonstrates, convenience and ease will drive sales, even during a difficult environment

Beverages

C-Stores Get Ready: Beverage Competition With QSRs Is Heating Up

Technomic Principal Donna Hood Crecca says convenience stores need to update their beverage offerings

Trending

More from our partners