Foodservice

Stewart’s Shops Convenience Stores Launches First Waffle Sandwich

Spicy Chicken ‘Wafflewich’ mixes savory, sweet; ‘We are constantly searching for the next great sandwich that our customers will not only love but crave’
Stewart’s Shops'  Spicy Chicken Wafflewich
Photograph courtesy of Stewart’s Shops

The Spicy Chicken Wafflewich, the newest offering at Stewart’s Shops, is the first waffle sandwich the convenience-store chain has ever sold.

The spicy chicken patty meets maple-infused waffles, creating a symphony of heat and sweet, Ballston Spa, New York-based Stewart’s Shops said on its website.

“Our culinary team’s latest creation is a mix of savory and sweet with a little kick to spice things up,” Stewart’s Shops’ marketing director, Bill Majewski, told CSP. “We are constantly searching for the next great sandwich that our customers will not only love but crave!”

  • Stewart’s Shops is No. 23 on CSP’s 2023 Top 202 ranking of U.S. c-store chains by number of company-owned retail outlets.

Priced at $4.99, the Wafflewich is a budget-friendly option for all, Stewart’s Shops said.

“This iconic pairing of chicken and waffles, which originated as a Southern staple, is now within your reach,” said the company, which is selling $1.99 Fritter Friday deal in February. “The Spicy Chicken Wafflewich wrapper also stands out in the warmers with its classic red and white basket logo for a taste of Southern comfort right in your backyard.”

According to CSP research arm Technomic, waffles appeared on 8.4% of all foodservice menus in 2023’s fourth quarter, with a predicted dip to 8.2% of menus by 2025’s fourth quarter.

Founded in 1945, Stewart’s Shops is an employee- and family-owned c-store chain known for its milk, ice cream, coffee, Easy Food meals and other convenience items. There are 357 Stewart’s Shops in upstate New York and southern Vermont.

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