Wawa Expanding Catering, Grain Bowl, Fair-Trade Coffee Pilots

Retailer betting on off-premise and health-forward movements
Photograph courtesy of Wawa

WAWA, Pa. On the heels of a record-breaking 63-unit expansion, Wawa Inc. is extending its catering, grain bowl and fair-trade coffee pilots to new locations, reported The Philadelphia Inquirer.

In addition to opening new stores, the chain is remodeling 59 locations. The Wawa, Pa.-based retailer has grown about 8% in the past decade, according to the newspaper.

Wawa has also been doubling down on the off-premise occasion. In the past year, the chain has expanded its Uber Eats and Grubhub partnerships to new areas and now offers third-party delivery services in about 200 markets.

Wawa rolled out catering in Philadelphia’s Center City district in November. Starting next month, the convenience-store chain will have a smaller catering menu with hoagies, sides, coffees and baked goods at all stores.

Besides joining the off-premise boom, Wawa is also adding healthier items to its menu. Next week, the chain will grow a 30-store test of Mediterranean-inspired grain bowls to the Wawa locations that offer custom salads, the report said.

Wawa, Pa.-based Wawa is No. 9 in the Top 40 update to CSP’s 2018 Top 202 ranking of c-store chains by number of company-owned retail outlets.

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