Casey’s Turns to Gravitate for Fuel Supply Optimization

Best Buy and Dispatch tool enhances productivity and utilization
fuel supply chain
Photograph: Shutterstock

ANKENY, Iowa — Casey's General Stores has gone live with the artificial intelligence-powered Best Buy and Dispatch tool from Gravitate to optimize fuel supply.

Gravitate’s tool will optimize fuel supply for all of the convenience-store chain's locations, dispatch more than 100 Casey's trucks and manage outside carriers.

Gravitate's Best Buy and Dispatch tool enhances productivity and utilization, the company said. Through automated order creation and route optimization, it can increase the productivity of dispatchers by up to 40%, Gravitate said. It also leverages supply optimization technology that will help Casey's improve fuel supply decisions and minimize the laid-in cost of fuel across its complex network, said the company.

"Our teams worked closely together during the implementation, with the Casey's fuel and logistics teams providing detailed feedback on features and the user experience,” said Tom Hunt, account executive for Gravitate.

Gravitate, based in Fayeteville, Ark., is a software company that provides collaboration and decision support products in the refined fuels value chain. Gravitate helps c-store operators, fuel wholesalers, distributors and refiners get more from their supply chains.

Ankeny, Iowa-based Casey's operates more than 2,400 convenience stores in 16 states.

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