Technology/Services

RedPrairie Launches Redesigned Website

Part of larger company focus on developing intuitive, user-friendly interfaces
MILWAUKEE -- RedPrairie Corp., a productivity solutions provider, launched a newly redesigned web site today, www.RedPrairie.com, reorganizing both content and navigation for an enhanced user experience. The new site will help visitors to easily parse information about not only RedPrairie, but materials that cover a wide-range of inventory, workforce, and transportation issues.

The website launch is part of a broader company user experience initiative that leverages visual and interface designers and iterative development [image-nocss] with customers to provide innovative approaches to interacting with RedPrairie software and web properties.

Among the web site's most noticeable new features are:
"Content Cards" on the new site's home page, highlighting particular and current items of interest for visitors. Drop-down 'bird's eye' menus that display all major content areas in each section. Easier cross-referencing of relevant solutions and industries. Newly reorganized library of press documents, case studies, thought pieces, webcasts and video content. Interactive capabilities for career and recruitment opportunities. More prevalent ways to contact the company. "RedPrairie has always placed a high premium on providing an intuitive experience for customers both new and familiar," said Jim Hoefflin, RedPrairie executive vice president of products and marketing. "Like our software development process, our web site redesign project has been focused on improving that experience from the start. As a growing company, we understand that giving visitors every opportunity to interact with the organization easily and efficiently is an important task."

Milwaukee-based RedPrairie delivers productivity solutions to help companies around the world in three categoriesworkforce, inventory and transportation. RedPrairie provides these solutions to manufacturers, distributors and retailers looking to support business strategies that increase revenue, reduce costs and create competitive advantage.Separately, Atlanta-based Patriot Capital Corp., a provider of petroleum equipment finance, recently introduced its new website, www.patriotcapitalcorp.com. The site is intended to be a tool that one-site dealers, distributor representatives, jobbers and multi-site operators can use to get quick monthly quotes on financing upcoming projects, catch up on the latest industry news and learn about PCI compliance requirements and updates.

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