CHICAGO — Ferrara Candy Co. is rolling out SweeTarts Twisted Rainbow Punch Ropes and SweeTarts Twisted Mixed Berry Ropes Bites to convenience stores this spring.
The Twisted Rainbow Punch Ropes combine the tastes of fruity licorice and classic SweeTarts. The candy comes in a 3-ounce small peg bag for a suggested retail price of $1.99, a 3.5-ounce share pack for an SRP of $1.99, a 5-ounce medium peg bag for an SRP of $2.49 and a 9-ounce package for $3.49.
The Twisted Mixed Berry Ropes Bites combine three new tangy berry flavors—cherry, strawberry and raspberry—and are filled with a tart center. The candy is sold in a 3-ounce small peg bag for $1.99, a 3.5-ounce share pack for $1.99, a 5-ounce peg bag for $2.49 and an 8-ounce pack for $3.99.
SweeTarts is a brand of Chicago-based Ferrara. The SweeTarts portfolio also includes SweeTarts Soft & Chewy Ropes, SweeTarts Chewy and other seasonal candies. Ferrara is the maker of Trolli, Branch’s, Butterfinger, Laffy Taffy, Nerds and more.
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