BALTIMORE, Md. — Royal Farms is working with NCR to equip its more than 250 stores with self-checkout technology.
- Royal Farms, based in Baltimore, Md., is No. 33 on CSP’s 2021 Top 202 ranking of convenience stores by store count.
“We introduced the first NCR self-checkout solutions in 2019, and while we saw direct benefits in the same year, it really took off in 2021 when many of our customers steered to touch-free interactions,” said Shelby Kemp, project manager marketing for Royal Farms.
This self-checkout rollout adds to the existing NCR products Royal Farms has in place, including its point-of-sale software. Adding self-checkout technology is meant to improve efficiencies for staff and the in-store experience for customers.
“Retailers like Royal Farms must stay laser-focused on placing the consumer at the heart of their digital transformation efforts,” said David Wilkinson, president and general manager of NCR Retail.
Market research firm RBR expects the uptake of self-checkout to continue and forecasts an installed base of 1.2 million units by 2025.
NCR Corp. is a software- and services-led provider for c-stores and other retailers. It is based in Atlanta, Ga., with 36,000 employees globally. NCR is a trademark of NCR Corp. in the United States and other countries.
Royal Farms is an operator of neighborhood c-stores with more than 250 locations throughout Maryland, Delaware, Virginia, West Virginia, Pennsylvania and New Jersey.
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