MERIDIAN, Miss. -- Super Stop! recently presented trucker Kevin Winfield, from Lauderdale, Miss., a check for $10,000. Winfield, a Seymore Rewards club member, used his loyalty tag and earned Seymore's millionth "$1 Off Coupon" on September 8. By using his tag and being a part of the program, Winfield took home the $10,000 prize.
"Our service and our Seymore Rewards program are what set us a part from other convenience stores," said Doug Deweese, CEO of Deweese Enterprises Inc., which operates Super Stop!. "We like to give our customers rewards for using [image-nocss] our stores, from free gas and milk to prizes like this one.
To date, Super Stop! has given away more than $1.5 million in rewards to its loyal customers.
Super Stop!'s Seymore Rewards program is powered by Norfolk, Va.-based Outsite Networks In-Touch Loyalty Marketing System. Bo Sasnett, Outsite Networks' vice president of sales and marketing said, Super Stop! continues to use their rewards program as their core marketing program. This marketing focus continues to drive results by providing consumers incentives to change behavior. SuperStop! is able to communicate these incentives real time through our unique marketing system that features targeted audio messaging at the pump.
Deweese Enterprises, headquartered in Meridian, Miss., operates 43 convenience stores in Mississippi and Alabama under the Super Stop! brand.
Separately, in mid-September, motorist Jamie Ness became the second of three Rutter's Farm Stores customers to win free gasoline for three years in the retailer's Fuel Up Free giveaway.
Ness, 21, estimated that he entered the giveaway 100 times, at a number of Rutter's stores.
One more Rutter's customer will win free gasoline. The winner's name will be drawn October 15.
York, Pa.-based Rutter's operates 51 c-stores in York, Adams, Cumberland, Franklin and Lancaster counties.
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