CUBA, Mo. -- Wallis Oil has selected KSS's PriceNet to automate and optimize its daily fuel-pricing process.
Midwest gasoline distributor Wallis Cos. operates 44 gasoline/convenience stores and services more than 70 dealer locations, accounting for more than 178 million gallons of fuel annually. It currently distributes gasoline under the Mobil, Conoco, BP/Amoco and Phillips 66 brands in eastern, central and southern Missouri.
KSS PriceNet will allow us to automate the manual tasks involved in daily fuel pricing, as well as optimize [image-nocss] pricing, by modeling competitive impact on our volume and margins, said Mark Martinovich, COO of Cuba, Mo.-based Wallis Cos.
Bob Stein, CEO of KSS's fuels division, said, Pricing volatility, government regulations, intense competitive pressures, all of these concerns are efficiently managed within KSS PriceNet. We are confident that Wallis Oil will experience a tremendous ROI with KSS PriceNet.
PriceNet is available as an onsite, fully integrated pricing system designed to add discipline to the pricing process and help operators make better informed pricing decisions. It organizes and analyzes pricing and market data and provides dynamic pricing rules with an industry best-practice workflow and process to control all pricing activities. It uses demand modeling and optimization technology to allow operators to set prices by taking into account the individual competitive and demand dynamics for each grade of fuel, at each site.
Florham Park, N.J.-based KSS is a supplier of pricing intelligence, optimization and execution solutions to the convenience retail, grocery, chain drug and petroleum industries.
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