loyalty

Technology/Services

EG America bets on customers as its most powerful marketers

Senior Media and Advertising Director Michelle DiBartolo says consistent, people-first advertising can turn convenience-store shoppers into brand advocates

Technology/Services

Weigel’s rewards app drove 42% of customer transactions in 2025

Convenience-store chain saw more than 20 million loyalty transactions last year

One feature allows users to switch from pro driver to auto driver with the click of a button, eliminating the need for separate accounts

Convenience-store chain introduces a new interface for rewards, fuel discounts, offers and games

Rewards include personalized fuel and in-store savings

This holiday season, our “12 Days of Outcomes” celebrates what’s possible when retailers and technology work together as one.

From enhanced store intelligence to personalized apps and integrated online ordering, retailers spent the year shifting from experimentation to execution

LoopMedia Connect ‘positions us at the intersection of convenience, data and customer attention,’ says Pervez Pir, president of retail

They visit more locations and compare prices more frequently, according to new Upside report

Tech can better personalize offers at a rate that humans cannot, Colin Dornish says at CSP’s Forecourt Forum

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