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packaged beverages

Beverages

11 Beverages That Gained Shelf Space in First Quarter

Bottled waters, RTD coffee, energy drinks and other segments increasing distribution

Beverages

Vitaminwater Adds the Flavors of Fire and Ice

Two new line extensions invoke the heat of Hades and cold of the frozen tundra

Snacks & Candy

Kraft Heinz Reveals Second Incubator Class for Springboard Program

By Brett Dworski on Mar. 11, 2019

Four of the five brands are snack companies

Beverages

Heineken USA Launches Cinco de Mayo Promotion

By Steve Holtz on Mar. 11, 2019

Combines its Mexican imports in one campaign

Beverages

Sheetz Adds Beer Sales in Another 30 Stores

By Steve Holtz on Mar. 08, 2019

Chain has been aggressive in applying for liquor licenses

Beverages

Sprite ‘Adds a Subtle Splash of Lemonade’

By Steve Holtz on Mar. 07, 2019

Newest flavor influenced by Freestyle usage, social media mentions

Company News

Dollar Tree to Close, Rebrand Hundreds of Family Dollar Stores

By Greg Lindenberg on Mar. 06, 2019

Discount retailer also adding adult beverages, testing multiple price points

Beverages

6 New Drinks for the Alcohol Section

By Steve Holtz on Mar. 05, 2019

Hard kombucha, chelada and more: Manufacturers embrace a variety of styles, flavors and varieties

Beverages

PepsiCo Acquires Muscle Milk

By Steve Holtz on Feb. 21, 2019

After years as distribution partner, beverage giant to take ownership of CytoSport

Beverages

Stella Artois Introduces Sparkling Spritzers

By Steve Holtz on Feb. 20, 2019

Beer brand expands to meet cocktail culture