TORONTO — Truss Beverage Co. and Flow Glow Beverages Inc., the team behind Flow Alkaline Spring Water, have partnered to create a cannabidiol-infused spring water.
The drink, Flow Glow, will be available in two flavors at launch: Goji and Grapefruit and Raspberry and Lemon. Each flavor—which includes natural spring water, whole grape extract, organic blue agave and natural ingredients—will contain 10 milligrams of CBD.
Flow Glow will be packaged in a paperboard Tetra Pak. The company expects it to be available in December across Canada. Pricing and availability will vary by province, according to the company.
Flow Glow is the first brand partnership for Truss Beverage, and it will be one of six brands within the Truss beverage portfolio for launch.
"We know CBD products are in high demand in Canada, especially within the growing self-care space. The Truss product portfolio will include a range of products with CBD, THC or both," said Brett Vye, CEO of Truss Beverage Co. "In line with our other Truss beverage offerings, Flow Glow offers new and existing cannabis consumers of legal age the opportunity to begin exploring the wonders of cannabis in a way that's right for them personally."
Toronto-based Truss Beverage is a joint venture between Molson Coors Canada and Hexo Corp., a licensed producer of cannabis products in Canada.
Flow Glow Beverages Inc., Toronto, is a CBD-infused premium beverage company founded in 2019 by Nicholas Reichenbach, founder and CEO of Flow Alkaline Spring Water. Flow Glow uses water from an artesian spring in Ontario, and its sustainable packaging is designed to have a low-carbon footprint, the company said.